From maintaining a professional tone to replying in a timely manner, here are four things you’ll want to keep in mind as you craft your responses. Once you’ve decided who’s in charge of tracking and replying to negative Glassdoor reviews, the next step is to decide how you’ll handle the content of your company’s responses. Some organizations even have their CEOs reply directly to particularly negative reviews to show how seriously their company takes employee feedback into consideration. Larger companies, however, might want to develop a task force or small committee to keep up with a higher quantity of employee and candidate reviews, as well make sure that your business’s Glassdoor page is updated with the latest job postings, company news, and employer branding content. Many small companies choose an individual from their HR, recruiting, or social media teams to oversee their Glassdoor account. When it comes to designating an individual or team to lead your Glassdoor strategy, you have a few options depending on the size of your company and the volume of your online reviews. Knowing who to turn to when bad reviews pop up is key so reviews don’t fall through the cracks, and your team isn’t left scrambling at the last minute to come up with a response. That way you’re all aligned on who will be responsible for monitoring and replying to reviews, and what approach your company will take moving forward. Establish a Processįirst, sit down with your team and come up with an action plan for how you will reply to Glassdoor reviews, both negative and positive. Here’s how to handle bad Glassdoor reviews with a mix of professionalism and poise, while making the best out of them. Instead, view them as an opportunity to showcase all the positive things your organization is doing to ensure your employees have long, successful, and fulfilling careers there. While negative reviews are bound to pop up from time to time, they don’t have to be a reason to panic. On the other hand, too many negative reviews and poor ratings can cast a company in a bad light, and even scare off qualified job applicants. That’s because online reviews give job applicants an authentic and transparent view into what working at a company is really like, beyond the curated testimonials found on an organization’s careers website.įor companies, Glassdoor can be a fantastic resource to showcase their employer brand and establish a good reputation with prospective talent. In fact, according to Glassdoor, 86% of candidates research company reviews and ratings before they apply to an open role. When job seekers want an inside look at company culture and employee experience, the first place they turn is often the anonymous business review website Glassdoor.
0 kommentar(er)
